🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Mahogany pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#97697B
RGB
rgb(151, 105, 123)
HSL
hsl(337°, 18%, 50%)
CMYK
C:0% M:30% Y:19% K:41%
Luminance
0.1832
WCAG Accessibility
Aa — #97697B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #97697B
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#97697B
#699685
Analogous
#966991
#97697B
#966E69
Triadic
#97697B
#7A9669
#697A96
Split-comp.
#97697B
#69966E
#699196
Tetradic
#97697B
#919669
#699685
#6E6996
Monochromatic
#1C1719
#53464B
#8A757D
#A19197
#C4BABE
Suggested palettes for this hue.