🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#97769A
RGB
rgb(151, 118, 154)
HSL
hsl(295°, 15%, 53%)
CMYK
C:2% M:23% Y:0% K:40%
Luminance
0.2222
WCAG Accessibility
Aa — #97769A
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #97769A
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#97769A
#789975
Analogous
#847599
#97769A
#99758A
Triadic
#97769A
#999675
#759996
Split-comp.
#97769A
#8A9975
#759984
Tetradic
#97769A
#998475
#789975
#758A99
Monochromatic
#231F23
#585058
#8C818D
#A59CA5
#C9C4CA
Suggested palettes for this hue.