🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#980B2A
RGB
rgb(152, 11, 42)
HSL
hsl(347°, 87%, 32%)
CMYK
C:0% M:93% Y:72% K:40%
Luminance
0.0702
WCAG Accessibility
Aa — #980B2A
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #980B2A
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#980B2A
#0B997A
Analogous
#990B70
#980B2A
#99330B
Triadic
#980B2A
#29990B
#0B2999
Split-comp.
#980B2A
#0B9933
#0B7099
Tetradic
#980B2A
#70990B
#0B997A
#330B99
Monochromatic
#EF8198
#E3264F
#90132E
#630D20
#20040A
Suggested palettes for this hue.