🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#98200A
RGB
rgb(152, 32, 10)
HSL
hsl(9°, 88%, 32%)
CMYK
C:0% M:79% Y:93% K:40%
Luminance
0.0756
WCAG Accessibility
Aa — #98200A
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #98200A
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#98200A
#0A8499
Analogous
#990A3C
#98200A
#99670A
Triadic
#98200A
#0A991F
#1F0A99
Split-comp.
#98200A
#0A9967
#0A3C99
Tetradic
#98200A
#3C990A
#0A8499
#670A99
Monochromatic
#EF9180
#E44225
#912512
#64190C
#200804
Suggested palettes for this hue.