🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brown pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#986851
RGB
rgb(152, 104, 81)
HSL
hsl(19°, 30%, 46%)
CMYK
C:0% M:32% Y:47% K:40%
Luminance
0.1733
WCAG Accessibility
Aa — #986851
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #986851
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#986851
#528298
Analogous
#98525F
#986851
#988C52
Triadic
#986851
#529868
#685298
Split-comp.
#986851
#52988C
#525F98
Tetradic
#986851
#5F9852
#528298
#8C5298
Monochromatic
#E2D9D4
#BAA297
#8D6D5E
#6E5549
#40322B
Suggested palettes for this hue.