🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Mahogany pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#996274
RGB
rgb(153, 98, 116)
HSL
hsl(340°, 22%, 49%)
CMYK
C:0% M:36% Y:24% K:40%
Luminance
0.1691
WCAG Accessibility
Aa — #996274
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #996274
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#996274
#619886
Analogous
#98618F
#996274
#986B61
Triadic
#996274
#749861
#617498
Split-comp.
#996274
#61986B
#618F98
Tetradic
#996274
#8F9861
#619886
#6B6198
Monochromatic
#E6E0E2
#B9A6AD
#8C6E78
#6F585F
#45363B
Suggested palettes for this hue.