🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9D0201
RGB
rgb(157, 2, 1)
HSL
hsl(0°, 99%, 31%)
CMYK
C:0% M:99% Y:99% K:38%
Luminance
0.0732
WCAG Accessibility
Aa — #9D0201
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #9D0201
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#9D0201
#019D9D
Analogous
#9D014F
#9D0201
#9D4F01
Triadic
#9D0201
#019D01
#01019D
Split-comp.
#9D0201
#019D4F
#014F9D
Tetradic
#9D0201
#4F9D01
#019D9D
#4F019D
Monochromatic
#F77373
#F11313
#950909
#650606
#1D0202
Suggested palettes for this hue.