🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9D339D
RGB
rgb(157, 51, 157)
HSL
hsl(300°, 51%, 41%)
CMYK
C:0% M:68% Y:0% K:38%
Luminance
0.1187
WCAG Accessibility
Aa — #9D339D
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #9D339D
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#9D339D
#339E33
Analogous
#69339E
#9D339D
#9E3369
Triadic
#9D339D
#9E9E33
#339E9E
Split-comp.
#9D339D
#699E33
#339E69
Tetradic
#9D339D
#9E6933
#339E33
#33699E
Monochromatic
#E2BBE2
#C473C4
#933E93
#6F2F6F
#3A183A
Suggested palettes for this hue.