🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#A03423
RGB
rgb(160, 52, 35)
HSL
hsl(8°, 64%, 38%)
CMYK
C:0% M:68% Y:78% K:37%
Luminance
0.0988
WCAG Accessibility
Aa — #A03423
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #A03423
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#A03423
#238E9F
Analogous
#9F2350
#A03423
#9F7123
Triadic
#A03423
#239F33
#33239F
Split-comp.
#A03423
#239F71
#23509F
Tetradic
#A03423
#509F23
#238E9F
#71239F
Monochromatic
#E5B1A9
#CE695A
#953B2D
#6E2B21
#33140F
Suggested palettes for this hue.