🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#A70F37
RGB
rgb(167, 15, 55)
HSL
hsl(344°, 84%, 36%)
CMYK
C:0% M:91% Y:67% K:35%
Luminance
0.0877
WCAG Accessibility
Aa — #A70F37
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #A70F37
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#A70F37
#0FA980
Analogous
#A90F85
#A70F37
#A9330F
Triadic
#A70F37
#38A90F
#0F38A9
Split-comp.
#A70F37
#0FA933
#0F85A9
Tetradic
#A70F37
#85A90F
#0FA980
#330FA9
Monochromatic
#EF95AD
#E23C68
#A0183C
#73112B
#310712
Suggested palettes for this hue.