🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AA4ADA
RGB
rgb(170, 74, 218)
HSL
hsl(280°, 66%, 57%)
CMYK
C:22% M:66% Y:0% K:15%
Luminance
0.1853
WCAG Accessibility
Aa — #AA4ADA
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #AA4ADA
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AA4ADA
#79DA49
Analogous
#6149DA
#AA4ADA
#DA49C2
Triadic
#AA4ADA
#DAA949
#49DAA9
Split-comp.
#AA4ADA
#C2DA49
#49DA61
Tetradic
#AA4ADA
#DA6149
#79DA49
#49C2DA
Monochromatic
#331344
#702A93
#A654CF
#BB7CDA
#DAB7EB
Suggested palettes for this hue.