🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AB4736
RGB
rgb(171, 71, 54)
HSL
hsl(9°, 52%, 44%)
CMYK
C:0% M:58% Y:68% K:33%
Luminance
0.1336
WCAG Accessibility
Aa — #AB4736
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AB4736
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AB4736
#3699AB
Analogous
#AB365F
#AB4736
#AB8236
Triadic
#AB4736
#36AB47
#4736AB
Split-comp.
#AB4736
#36AB82
#365FAB
Tetradic
#AB4736
#5FAB36
#3699AB
#8236AB
Monochromatic
#E7CAC5
#CA887D
#9F4F41
#7B3D32
#45221C
Suggested palettes for this hue.