🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AC0303
RGB
rgb(172, 3, 3)
HSL
hsl(0°, 97%, 34%)
CMYK
C:0% M:98% Y:98% K:33%
Luminance
0.0894
WCAG Accessibility
Aa — #AC0303
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #AC0303
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#AC0303
#03ABAB
Analogous
#AB0357
#AC0303
#AB5703
Triadic
#AC0303
#03AB03
#0303AB
Split-comp.
#AC0303
#03AB57
#0357AB
Tetradic
#AC0303
#57AB03
#03ABAB
#5703AB
Monochromatic
#F68383
#F02424
#A20B0B
#720808
#2B0303
Suggested palettes for this hue.