Similar colors View all →
Indian Red
#AC7378
Mahogany
#A94442
Indian Red
#CD5C5C
Dark Brown
#4E342E
Brown
#795548
Imperial Red
#E63946
Rosy Brown
#BCAAA4
Brick Red
#B22222
Smoke White
#F5F5F5
Pure White
#FFFFFF
Alizarin
#C0392B
Pure Black
#000000
Crimson
#DC143C
"Indian Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Indian Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #AC7378
RGB rgb(172, 115, 120)
HSL hsl(355°, 26%, 56%)
CMYK C:0% M:33% Y:30% K:33%
Luminance 0.2272
WCAG Accessibility
On white 3.83:1
Aa — #AC7378
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 5.48:1
Aa — #AC7378
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#AC7378 #72ACA7
Analogous
#AC7294 #AC7378 #AC8A72
Triadic
#AC7378 #76AC72 #7276AC
Split-comp.
#AC7378 #72AC8A #7294AC
Tetradic
#AC7378 #94AC72 #72ACA7 #8A72AC
Monochromatic
#2F2223 #6A4D50 #A17D80 #B69A9D #D6C7C8
Suggested palettes for this hue.
Autumn Forest View all →
Chocolate View all →
Tropical Fruits View all →

  
Discover more colors View all →
Crimson
#DC143C
Mahogany
#A94442
Imperial Red
#E63946
Dark Red
#8B0000
Flash Red
#FF4757
Rosy Coral
#FF6B6B
Indian Red
#CD5C5C
Alizarin
#C0392B
🔄 Converter ♿ Contrast 🌈 Gradient