🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AD498E
RGB
rgb(173, 73, 142)
HSL
hsl(319°, 41%, 48%)
CMYK
C:0% M:58% Y:18% K:32%
Luminance
0.1561
WCAG Accessibility
Aa — #AD498E
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AD498E
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AD498E
#48AD68
Analogous
#9A48AD
#AD498E
#AD485B
Triadic
#AD498E
#8DAD48
#488DAD
Split-comp.
#AD498E
#5BAD48
#48AD9A
Tetradic
#AD498E
#AD9A48
#48AD68
#485BAD
Monochromatic
#EAD7E4
#C794B7
#A05488
#7F436C
#4D2841
Suggested palettes for this hue.