🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AD72AB
RGB
rgb(173, 114, 171)
HSL
hsl(302°, 26%, 56%)
CMYK
C:0% M:34% Y:1% K:32%
Luminance
0.2422
WCAG Accessibility
Aa — #AD72AB
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #AD72AB
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AD72AB
#72AC74
Analogous
#9172AC
#AD72AB
#AC728D
Triadic
#AD72AB
#AAAC72
#72AAAC
Split-comp.
#AD72AB
#8DAC72
#72AC91
Tetradic
#AD72AB
#AC9172
#72AC74
#728DAC
Monochromatic
#2F222F
#6A4D6A
#A17DA0
#B69AB5
#D6C7D6
Suggested palettes for this hue.