🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AE36AB
RGB
rgb(174, 54, 171)
HSL
hsl(302°, 53%, 45%)
CMYK
C:0% M:69% Y:2% K:32%
Luminance
0.1452
WCAG Accessibility
Aa — #AE36AB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AE36AB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AE36AB
#36B03A
Analogous
#7736B0
#AE36AB
#B0366F
Triadic
#AE36AB
#ACB036
#36ACB0
Split-comp.
#AE36AB
#6FB036
#36B077
Tetradic
#AE36AB
#B07736
#36B03A
#366FB0
Monochromatic
#E9C8E8
#CC7FCA
#A441A1
#80337D
#491D47
Suggested palettes for this hue.