🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B03504
RGB
rgb(176, 53, 4)
HSL
hsl(17°, 96%, 35%)
CMYK
C:0% M:70% Y:98% K:31%
Luminance
0.1166
WCAG Accessibility
Aa — #B03504
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B03504
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B03504
#047EAF
Analogous
#AF0429
#B03504
#AF8A04
Triadic
#B03504
#04AF34
#3404AF
Split-comp.
#B03504
#04AF8A
#0429AF
Tetradic
#B03504
#29AF04
#047EAF
#8A04AF
Monochromatic
#F6A788
#EF612A
#A6380C
#772809
#2F1004
Suggested palettes for this hue.