🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B1002E
RGB
rgb(177, 0, 46)
HSL
hsl(344°, 100%, 35%)
CMYK
C:0% M:100% Y:74% K:31%
Luminance
0.0969
WCAG Accessibility
Aa — #B1002E
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #B1002E
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#B1002E
#00B383
Analogous
#B30089
#B1002E
#B32A00
Triadic
#B1002E
#30B300
#0030B3
Split-comp.
#B1002E
#00B32A
#0089B3
Tetradic
#B1002E
#89B300
#00B383
#2A00B3
Monochromatic
#F986A4
#F4255C
#AA0934
#790625
#30030F
Suggested palettes for this hue.