🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B12201
RGB
rgb(177, 34, 1)
HSL
hsl(11°, 99%, 35%)
CMYK
C:0% M:81% Y:99% K:31%
Luminance
0.1037
WCAG Accessibility
Aa — #B12201
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B12201
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B12201
#0191B2
Analogous
#B20139
#B12201
#B27A01
Triadic
#B12201
#01B221
#2101B2
Split-comp.
#B12201
#01B27A
#0139B2
Tetradic
#B12201
#39B201
#0191B2
#7A01B2
Monochromatic
#F89B87
#F24C26
#A9270A
#781C07
#300B03
Suggested palettes for this hue.