🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B40D59
RGB
rgb(180, 13, 89)
HSL
hsl(333°, 87%, 38%)
CMYK
C:0% M:93% Y:51% K:29%
Luminance
0.107
WCAG Accessibility
Aa — #B40D59
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B40D59
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B40D59
#0DB569
Analogous
#B50DAD
#B40D59
#B5150D
Triadic
#B40D59
#58B50D
#0D58B5
Split-comp.
#B40D59
#0DB515
#0DADB5
Tetradic
#B40D59
#ADB50D
#0DB569
#150DB5
Monochromatic
#F29CC3
#E6418C
#AC1659
#7E1042
#3B081F
Suggested palettes for this hue.