🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B41EAC
RGB
rgb(180, 30, 172)
HSL
hsl(303°, 71%, 41%)
CMYK
C:0% M:83% Y:4% K:29%
Luminance
0.1356
WCAG Accessibility
Aa — #B41EAC
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B41EAC
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B41EAC
#1EB326
Analogous
#701EB3
#B41EAC
#B31E61
Triadic
#B41EAC
#ABB31E
#1EABB3
Split-comp.
#B41EAC
#61B31E
#1EB370
Tetradic
#B41EAC
#B3701E
#1EB326
#1E61B3
Monochromatic
#ECB1E9
#D85FD2
#A829A2
#7F1F7A
#42103F
Suggested palettes for this hue.