🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B432B4
RGB
rgb(180, 50, 180)
HSL
hsl(300°, 57%, 45%)
CMYK
C:0% M:72% Y:0% K:29%
Luminance
0.1522
WCAG Accessibility
Aa — #B432B4
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B432B4
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B432B4
#31B431
Analogous
#7331B4
#B432B4
#B43173
Triadic
#B432B4
#B4B431
#31B4B4
Split-comp.
#B432B4
#73B431
#31B473
Tetradic
#B432B4
#B47331
#31B431
#3173B4
Monochromatic
#EBC7EB
#D07CD0
#A93DA9
#832F83
#4B1B4B
Suggested palettes for this hue.