🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B52CB5
RGB
rgb(181, 44, 181)
HSL
hsl(300°, 61%, 44%)
CMYK
C:0% M:76% Y:0% K:29%
Luminance
0.149
WCAG Accessibility
Aa — #B52CB5
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B52CB5
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B52CB5
#2CB52C
Analogous
#702CB5
#B52CB5
#B52C70
Triadic
#B52CB5
#B5B52C
#2CB5B5
Split-comp.
#B52CB5
#70B52C
#2CB570
Tetradic
#B52CB5
#B5702C
#2CB52C
#2C70B5
Monochromatic
#EBC1EB
#D274D2
#A937A9
#832A83
#491849
Suggested palettes for this hue.