🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B5300B
RGB
rgb(181, 48, 11)
HSL
hsl(13°, 89%, 38%)
CMYK
C:0% M:73% Y:94% K:29%
Luminance
0.1182
WCAG Accessibility
Aa — #B5300B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B5300B
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B5300B
#0B92B7
Analogous
#B70B3C
#B5300B
#B7860B
Triadic
#B5300B
#0BB730
#300BB7
Split-comp.
#B5300B
#0BB786
#0B3CB7
Tetradic
#B5300B
#3CB70B
#0B92B7
#860BB7
Monochromatic
#F3AE9B
#E9643F
#AD3614
#80270F
#3B1207
Suggested palettes for this hue.