Similar colors View all →
Alizarin
#B53F2E
Alizarin
#C0392B
Brick Red
#B22222
Sienna Brown
#A0522D
Mahogany
#A94442
Indian Red
#CD5C5C
Peruvian
#CD853F
Rust
#C2410C
Hot Chocolate
#D2691E
Imperial Red
#E63946
Dark Brown
#4E342E
Burnt Sienna
#E8651A
Brown
#795548
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #B53F2E
RGB rgb(181, 63, 46)
HSL hsl(8°, 59%, 45%)
CMYK C:0% M:65% Y:75% K:29%
Luminance 0.1347
WCAG Accessibility
On white 5.65:1
Aa — #B53F2E
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 3.72:1
Aa — #B53F2E
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#B53F2E #2FA4B6
Analogous
#B62F61 #B53F2E #B6852F
Triadic
#B53F2E #2FB641 #412FB6
Split-comp.
#B53F2E #2FB685 #2F61B6
Tetradic
#B53F2E #61B62F #2FA4B6 #852FB6
Monochromatic
#EBCBC6 #D1867A #AB4A3B #85392E #4C211A
Suggested palettes for this hue.
Kyoto Zen View all →
Amazon View all →
Retro 70s View all →

  
Discover more colors View all →
Mahogany
#A94442
Pure Red
#FF0000
Crimson
#DC143C
Imperial Red
#E63946
Indian Red
#CD5C5C
Alizarin
#C0392B
Flash Red
#FF4757
Rosy Coral
#FF6B6B
🔄 Converter ♿ Contrast 🌈 Gradient