🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B54626
RGB
rgb(181, 70, 38)
HSL
hsl(13°, 65%, 43%)
CMYK
C:0% M:61% Y:79% K:29%
Luminance
0.1427
WCAG Accessibility
Aa — #B54626
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B54626
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B54626
#2696B5
Analogous
#B5264F
#B54626
#B58D26
Triadic
#B54626
#26B545
#4526B5
Split-comp.
#B54626
#26B58D
#264FB5
Tetradic
#B54626
#4FB526
#2696B5
#8D26B5
Monochromatic
#EBC6BC
#D5836D
#AA4B31
#823A26
#472015
Suggested palettes for this hue.