"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B81828
RGB
rgb(184, 24, 40)
HSL
hsl(354°, 77%, 41%)
CMYK
C:0% M:87% Y:78% K:28%
Luminance
0.1089
WCAG Accessibility
Aa — #B81828
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B81828
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B81828
#18B9A9
Analogous
#B91879
#B81828
#B95818
Triadic
#B81828
#28B918
#1828B9
Split-comp.
#B81828
#18B958
#1879B9
Tetradic
#B81828
#79B918
#18B9A9
#5818B9
Monochromatic
#EFAEB5
#DE5966
#AF2331
#841A25
#440D13
Suggested palettes for this hue.