🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B8480B
RGB
rgb(184, 72, 11)
HSL
hsl(21°, 89%, 38%)
CMYK
C:0% M:61% Y:94% K:28%
Luminance
0.148
WCAG Accessibility
Aa — #B8480B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B8480B
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B8480B
#0B7BB7
Analogous
#B70B25
#B8480B
#B79D0B
Triadic
#B8480B
#0BB747
#470BB7
Split-comp.
#B8480B
#0BB79D
#0B25B7
Tetradic
#B8480B
#25B70B
#0B7BB7
#9D0BB7
Monochromatic
#F3BA9B
#E97B3F
#AD4A14
#80360F
#3B1907
Suggested palettes for this hue.