🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B90E48
RGB
rgb(185, 14, 72)
HSL
hsl(340°, 86%, 39%)
CMYK
C:0% M:92% Y:61% K:27%
Luminance
0.1106
WCAG Accessibility
Aa — #B90E48
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B90E48
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B90E48
#0EB980
Analogous
#B90E9C
#B90E48
#B92A0E
Triadic
#B90E48
#47B90E
#0E47B9
Split-comp.
#B90E48
#0EB92A
#0E9CB9
Tetradic
#B90E48
#9CB90E
#0EB980
#2A0EB9
Monochromatic
#F2A1BC
#E6477C
#AF184A
#821237
#3F091B
Suggested palettes for this hue.