🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B91818
RGB
rgb(185, 24, 24)
HSL
hsl(0°, 77%, 41%)
CMYK
C:0% M:87% Y:87% K:27%
Luminance
0.1093
WCAG Accessibility
Aa — #B91818
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B91818
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B91818
#18B9B9
Analogous
#B91869
#B91818
#B96918
Triadic
#B91818
#18B918
#1818B9
Split-comp.
#B91818
#18B969
#1869B9
Tetradic
#B91818
#69B918
#18B9B9
#6918B9
Monochromatic
#EFAEAE
#DE5959
#AF2323
#841A1A
#440D0D
Suggested palettes for this hue.