Similar colors View all →
Alizarin
#B93828
Alizarin
#C0392B
Brick Red
#B22222
Mahogany
#A94442
Indian Red
#CD5C5C
Sienna Brown
#A0522D
Imperial Red
#E63946
Rust
#C2410C
Hot Chocolate
#D2691E
Burnt Sienna
#E8651A
Pure Red
#FF0000
Peruvian
#CD853F
Saddle Brown
#8B4513
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #B93828
RGB rgb(185, 56, 40)
HSL hsl(7°, 64%, 44%)
CMYK C:0% M:70% Y:78% K:27%
Luminance 0.1316
WCAG Accessibility
On white 5.74:1
Aa — #B93828
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 3.66:1
Aa — #B93828
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#B93828 #28A7B8
Analogous
#B8285F #B93828 #B88128
Triadic
#B93828 #28B839 #3928B8
Split-comp.
#B93828 #28B881 #285FB8
Tetradic
#B93828 #5FB828 #28A7B8 #8128B8
Monochromatic
#ECC5C0 #D57D72 #AD4234 #863328 #4B1C16
Suggested palettes for this hue.
Velvet & Silk View all →
Tech Blue View all →
Blue Serenity View all →

  
Discover more colors View all →
Mahogany
#A94442
Rosy Coral
#FF6B6B
Alizarin
#C0392B
Indian Red
#CD5C5C
Flash Red
#FF4757
Dark Red
#8B0000
Imperial Red
#E63946
Pure Red
#FF0000
🔄 Converter ♿ Contrast 🌈 Gradient