🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B94D3E
RGB
rgb(185, 77, 62)
HSL
hsl(7°, 50%, 48%)
CMYK
C:0% M:58% Y:66% K:27%
Luminance
0.1595
WCAG Accessibility
Aa — #B94D3E
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B94D3E
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B94D3E
#3DA9B8
Analogous
#B83D6C
#B94D3E
#B8893D
Triadic
#B94D3E
#3DB84B
#4B3DB8
Split-comp.
#B94D3E
#3DB889
#3D6CB8
Tetradic
#B94D3E
#6CB83D
#3DA9B8
#893DB8
Monochromatic
#EDD7D4
#CE948D
#AB5549
#88433A
#522923
Suggested palettes for this hue.