🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BA140B
RGB
rgb(186, 20, 11)
HSL
hsl(3°, 89%, 39%)
CMYK
C:0% M:89% Y:94% K:27%
Luminance
0.1089
WCAG Accessibility
Aa — #BA140B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BA140B
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BA140B
#0BB3BC
Analogous
#BC0B5B
#BA140B
#BC6C0B
Triadic
#BA140B
#0BBC14
#140BBC
Split-comp.
#BA140B
#0BBC6C
#0B5BBC
Tetradic
#BA140B
#5BBC0B
#0BB3BC
#6C0BBC
Monochromatic
#F4A39F
#E94C44
#B21D15
#841510
#400A07
Suggested palettes for this hue.