🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BA3CBA
RGB
rgb(186, 60, 186)
HSL
hsl(300°, 51%, 48%)
CMYK
C:0% M:68% Y:0% K:27%
Luminance
0.1719
WCAG Accessibility
Aa — #BA3CBA
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BA3CBA
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BA3CBA
#3CB93C
Analogous
#7A3CB9
#BA3CBA
#B93C7A
Triadic
#BA3CBA
#B9B93C
#3CB9B9
Split-comp.
#BA3CBA
#7AB93C
#3CB97A
Tetradic
#BA3CBA
#B97A3C
#3CB93C
#3C7AB9
Monochromatic
#EDD4ED
#CF8CCF
#AD48AD
#893989
#532353
Suggested palettes for this hue.