🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BA49AA
RGB
rgb(186, 73, 170)
HSL
hsl(308°, 45%, 51%)
CMYK
C:0% M:61% Y:9% K:27%
Luminance
0.1814
WCAG Accessibility
Aa — #BA49AA
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BA49AA
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BA49AA
#4ABA59
Analogous
#914ABA
#BA49AA
#BA4A73
Triadic
#BA49AA
#ABBA4A
#4AABBA
Split-comp.
#BA49AA
#73BA4A
#4ABA91
Tetradic
#BA49AA
#BA914A
#4ABA59
#4A73BA
Monochromatic
#261223
#6B3363
#AE56A2
#BE79B5
#D7ACD2
Suggested palettes for this hue.