Similar colors View all →
Alizarin
#BA4D28
Sienna Brown
#A0522D
Alizarin
#C0392B
Rust
#C2410C
Hot Chocolate
#D2691E
Brick Red
#B22222
Burnt Sienna
#E8651A
Saddle Brown
#8B4513
Deep Amber
#EA580C
Peruvian
#CD853F
Brown
#795548
Mahogany
#A94442
Orange Coral
#FF7043
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #BA4D28
RGB rgb(186, 77, 40)
HSL hsl(15°, 65%, 44%)
CMYK C:0% M:59% Y:78% K:27%
Luminance 0.1587
WCAG Accessibility
On white 5.02:1
Aa — #BA4D28
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.18:1
Aa — #BA4D28
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#BA4D28 #2795B9
Analogous
#B9274C #BA4D28 #B99527
Triadic
#BA4D28 #27B94C #4C27B9
Split-comp.
#BA4D28 #27B995 #274CB9
Tetradic
#BA4D28 #4CB927 #2795B9 #9527B9
Monochromatic
#EDCBC0 #D68A71 #AE5132 #863F27 #4B2316
Suggested palettes for this hue.
Moss & Stone View all →
Marrakech View all →
Coffee & Cream View all →

  
Discover more colors View all →
Crimson
#DC143C
Flash Red
#FF4757
Brick Red
#B22222
Imperial Red
#E63946
Mahogany
#A94442
Rosy Coral
#FF6B6B
Indian Red
#CD5C5C
Dark Red
#8B0000
🔄 Converter ♿ Contrast 🌈 Gradient