Similar colors View all →
Ivory
#BAB194
Ivory
#F8F7F4
Caramel
#C8A97E
Khaki
#8B7355
Sand
#E8D5B7
Wheat
#DEB887
Coffee
#6B4F3A
Rosy Brown
#BCAAA4
Peruvian
#CD853F
Sunflower
#FCD34D
Brown
#795548
Golden Honey
#F9C74F
Sun Yellow
#EAB308
"Ivory"
Neutral · Autumn
🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Ivory pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX #BAB194
RGB rgb(186, 177, 148)
HSL hsl(46°, 22%, 65%)
CMYK C:0% M:5% Y:20% K:27%
Luminance 0.4483
WCAG Accessibility
On white 2.14:1
Aa — #BAB194
Secondary text
✗ AA ✗ AAA ✗ AA Large
On black 9.8:1
Aa — #BAB194
Secondary text
✓ AA ✓ AAA ✓ AA Large

All harmonies

Complementary
#BAB194 #929BB9
Analogous
#B99D92 #BAB194 #AFB992
Triadic
#BAB194 #92B9B0 #B092B9
Split-comp.
#BAB194 #92AFB9 #9D92B9
Tetradic
#BAB194 #92B99D #929BB9 #B992AF
Monochromatic
#474438 #817A65 #B0AB9B #C7C3B8 #E9E7E2
Suggested palettes for this hue.
Matcha Tea View all →
Rose Gold View all →
Grey Minimal View all →

  
Discover more colors View all →
Charcoal
#374151
Pure White
#FFFFFF
Medium Grey
#9CA3AF
Ivory
#F8F7F4
Anthracite
#4B5563
Night Grey
#1F2937
Pearl Grey
#E5E7EB
Pure Black
#000000
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