🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB1C04
RGB
rgb(187, 28, 4)
HSL
hsl(8°, 96%, 37%)
CMYK
C:0% M:85% Y:98% K:27%
Luminance
0.113
WCAG Accessibility
Aa — #BB1C04
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB1C04
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB1C04
#04A1B9
Analogous
#B90446
#BB1C04
#B97704
Triadic
#BB1C04
#04B91C
#1C04B9
Split-comp.
#BB1C04
#04B977
#0446B9
Tetradic
#BB1C04
#46B904
#04A1B9
#7704B9
Monochromatic
#F79F92
#F04C33
#AF230D
#80190A
#390B04
Suggested palettes for this hue.