🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB3418
RGB
rgb(187, 52, 24)
HSL
hsl(10°, 77%, 41%)
CMYK
C:0% M:72% Y:87% K:27%
Luminance
0.1295
WCAG Accessibility
Aa — #BB3418
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB3418
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB3418
#189EB9
Analogous
#B9184E
#BB3418
#B98318
Triadic
#BB3418
#18B933
#3318B9
Split-comp.
#BB3418
#18B983
#184EB9
Tetradic
#BB3418
#4EB918
#189EB9
#8318B9
Monochromatic
#EFB9AE
#DE6F59
#AF3A23
#842C1A
#44170D
Suggested palettes for this hue.