🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB3B25
RGB
rgb(187, 59, 37)
HSL
hsl(9°, 67%, 44%)
CMYK
C:0% M:68% Y:80% K:27%
Luminance
0.1371
WCAG Accessibility
Aa — #BB3B25
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB3B25
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB3B25
#25A5BB
Analogous
#BB255A
#BB3B25
#BB8725
Triadic
#BB3B25
#25BB3C
#3C25BB
Split-comp.
#BB3B25
#25BB87
#255ABB
Tetradic
#BB3B25
#5ABB25
#25A5BB
#8725BB
Monochromatic
#EDC6BF
#D87F6F
#B04330
#883425
#4C1D15
Suggested palettes for this hue.