🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB41B7
RGB
rgb(187, 65, 183)
HSL
hsl(302°, 48%, 49%)
CMYK
C:0% M:65% Y:2% K:27%
Luminance
0.1776
WCAG Accessibility
Aa — #BB41B7
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB41B7
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB41B7
#41B945
Analogous
#8141B9
#BB41B7
#B94179
Triadic
#BB41B7
#B5B941
#41B5B9
Split-comp.
#BB41B7
#79B941
#41B981
Tetradic
#BB41B7
#B98141
#41B945
#4179B9
Monochromatic
#EED8ED
#CE92CC
#AC4DA9
#893E87
#542653
Suggested palettes for this hue.