🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BC001F
RGB
rgb(188, 0, 31)
HSL
hsl(350°, 100%, 37%)
CMYK
C:0% M:100% Y:84% K:26%
Luminance
0.1094
WCAG Accessibility
Aa — #BC001F
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BC001F
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BC001F
#00BD9D
Analogous
#BD007E
#BC001F
#BD3F00
Triadic
#BC001F
#1FBD00
#001FBD
Split-comp.
#BC001F
#00BD3F
#007EBD
Tetradic
#BC001F
#7EBD00
#00BD9D
#3F00BD
Monochromatic
#F990A1
#F42F50
#B30926
#83071C
#3A030C
Suggested palettes for this hue.