🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BC2010
RGB
rgb(188, 32, 16)
HSL
hsl(6°, 84%, 40%)
CMYK
C:0% M:83% Y:91% K:26%
Luminance
0.1163
WCAG Accessibility
Aa — #BC2010
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BC2010
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BC2010
#10ABBC
Analogous
#BC1055
#BC2010
#BC7710
Triadic
#BC2010
#10BC21
#2110BC
Split-comp.
#BC2010
#10BC77
#1055BC
Tetradic
#BC2010
#55BC10
#10ABBC
#7710BC
Monochromatic
#F2AEA6
#E45D4E
#B12A1B
#851F14
#43100A
Suggested palettes for this hue.