🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BC291E
RGB
rgb(188, 41, 30)
HSL
hsl(4°, 72%, 43%)
CMYK
C:0% M:78% Y:84% K:26%
Luminance
0.1222
WCAG Accessibility
Aa — #BC291E
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BC291E
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BC291E
#1FB2BD
Analogous
#BD1F63
#BC291E
#BD781F
Triadic
#BC291E
#1FBD29
#291FBD
Split-comp.
#BC291E
#1FBD78
#1F63BD
Tetradic
#BC291E
#63BD1F
#1FB2BD
#781FBD
Monochromatic
#EFBCB9
#DB6E66
#B2332A
#882720
#4A1511
Suggested palettes for this hue.