🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BC3E27
RGB
rgb(188, 62, 39)
HSL
hsl(9°, 66%, 45%)
CMYK
C:0% M:67% Y:79% K:26%
Luminance
0.1417
WCAG Accessibility
Aa — #BC3E27
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BC3E27
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BC3E27
#27A8BE
Analogous
#BE275C
#BC3E27
#BE8927
Triadic
#BC3E27
#27BE3E
#3E27BE
Split-comp.
#BC3E27
#27BE89
#275CBE
Tetradic
#BC3E27
#5CBE27
#27A8BE
#8927BE
Monochromatic
#EECAC3
#D88374
#B34632
#8B3627
#501F16
Suggested palettes for this hue.