🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BC4131
RGB
rgb(188, 65, 49)
HSL
hsl(7°, 59%, 46%)
CMYK
C:0% M:65% Y:74% K:26%
Luminance
0.146
WCAG Accessibility
Aa — #BC4131
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BC4131
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BC4131
#30AABB
Analogous
#BB3065
#BC4131
#BB8530
Triadic
#BC4131
#30BB40
#4030BB
Split-comp.
#BC4131
#30BB85
#3065BB
Tetradic
#BC4131
#65BB30
#30AABB
#8530BB
Monochromatic
#EDCECA
#D3887E
#AF493C
#89392F
#50211B
Suggested palettes for this hue.