🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BD2D37
RGB
rgb(189, 45, 55)
HSL
hsl(356°, 62%, 46%)
CMYK
C:0% M:76% Y:71% K:26%
Luminance
0.1282
WCAG Accessibility
Aa — #BD2D37
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BD2D37
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BD2D37
#2DBEB4
Analogous
#BE2D7F
#BD2D37
#BE6C2D
Triadic
#BD2D37
#36BE2D
#2D36BE
Split-comp.
#BD2D37
#2DBE6C
#2D7FBE
Tetradic
#BD2D37
#7FBE2D
#2DBEB4
#6C2DBE
Monochromatic
#EEC9CB
#D57B81
#B23840
#8C2C32
#511A1D
Suggested palettes for this hue.