🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BD3224
RGB
rgb(189, 50, 36)
HSL
hsl(5°, 68%, 44%)
CMYK
C:0% M:74% Y:81% K:26%
Luminance
0.1308
WCAG Accessibility
Aa — #BD3224
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BD3224
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BD3224
#24B0BC
Analogous
#BC2463
#BD3224
#BC7D24
Triadic
#BD3224
#24BC31
#3124BC
Split-comp.
#BD3224
#24BC7D
#2463BC
Tetradic
#BD3224
#63BC24
#24B0BC
#7D24BC
Monochromatic
#EEC2BF
#D8776E
#B13A2F
#892D24
#4D1914
Suggested palettes for this hue.