🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BD5DBC
RGB
rgb(189, 93, 188)
HSL
hsl(301°, 42%, 55%)
CMYK
C:0% M:51% Y:1% K:26%
Luminance
0.2247
WCAG Accessibility
Aa — #BD5DBC
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #BD5DBC
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BD5DBC
#5CBC5E
Analogous
#8E5CBC
#BD5DBC
#BC5C8B
Triadic
#BD5DBC
#BBBC5C
#5CBBBC
Split-comp.
#BD5DBC
#8BBC5C
#5CBC8E
Tetradic
#BD5DBC
#BC8E5C
#5CBC5E
#5C8BBC
Monochromatic
#321A32
#763D75
#B168B0
#C289C1
#DCBCDC
Suggested palettes for this hue.